NEWS & EVENTS

Stay up to date with the latest industry insights, corporate announcements, and upcoming events from the Ascendia Prime team.

INDUSTRY CALENDAR

UPCOMING EVENTS

Meet us where the performance marketing community comes together.

FROM ASCENDIA PRIME

Event Insights & Guides

Practical perspectives from Ascendia Prime for advertisers, publishers and technology partners navigating the performance marketing ecosystem.

EVENT PLANNING6-minute read

How to Choose the Right Affiliate Marketing Events in 2026

✦Ascendia Prime Insights · Event Planning · 6-minute read

Not every conference serves the same purpose. Compare events by market, business model, partner goals and the opportunities most relevant to your growth priorities.

Read the Event Guide →
CONFERENCE GUIDE5-minute read

How to Prepare for an Affiliate Marketing Conference

A practical checklist covering meeting preparation, partnership questions, campaign data and follow-up planning.

View the Checklist →
PARTNERSHIPS7-minute read

What to Ask a Potential Affiliate or Technology Partner

The essential questions to ask about traffic quality, attribution, commercial terms, compliance and reporting before entering a partnership.

Read the Article →
INDUSTRY NEWS

LATEST NEWS & INSIGHTS

The latest from trusted affiliate, adtech, martech and digital marketing publishers.

Adtech14 Oct 2026

Who Is Teaching AI Who Your Customers Are? Why Identity is Your Most Critical Asset

Experian’s Matt Tipperreiter and AtData’s John Oronte on why marketers must prioritize data freshness and interoperability in the AI era. AI is beginning to automate how brands…

Source: AdExchangerRead full story
Digital Media14 Oct 2026

Making the case for purchase and intent data in programmatic

Kristi Argilyan, evp and Chief Commercial Officer, The Trade Desk Every CMO is dealing with the same squeeze. Finance is going through budgets line by line and wants proof.…

Source: DigidayRead full story
Adtech14 Oct 2026

Has The Ad Industry Lost The Pulse Of American Consumers?

The advertising industry has a relatability problem. Don’t just take it from me. Look at how the industry talks about itself. “I’m going to talk about a few problems that folks…

Source: AdExchangerRead full story
Digital Media14 Oct 2026

Publishers and buyers are rethinking how to create connections that drive performance in the AI era

The digital advertising ecosystem is being transformed as AI unlocks speed, intelligence and new avenues for growth. But both publishers and marketers are realizing that simply…

Source: DigidayRead full story
Affiliate & Partnerships14 Oct 2026

How to Grow a Mature Affiliate Programme: Four Priorities for Brands

I’ve spent much of my career working with established affiliate programmes. Recruiting publishers, entering new markets and increasing visibility can deliver strong early growth.…

Source: Hello PartnerRead full story
Influencer Marketing14 Oct 2026

PartnrUP

Influencer Marketing Hub PartnrUP PartnrUP Kalin Anastasov

Source: Influencer Marketing HubRead full story

Disclaimer: headlines and summaries are taken from the public news feeds of the publishers named on each item, and each link opens the original article on the publisher's website. Ascendia Prime does not write, own or endorse this content, and all rights remain with the respective publishers. Please refer to the original source for full and current information.

Attending an Event Featured Here?

Tell us which event you are planning to attend and what kind of partnership or growth opportunity you would like to explore.